Copyright is a bundle of exclusive legal rights that vary depending on the type of work. A copyright owner can grant some or all of those rights to others through a license. This section will lay out our approach to copyrights, trademarks, and Creative Commons licenses.
Copyright protection applies to any original works that are fixed in a tangible medium. This includes works like drawings, recordings of a song, short stories, or paintings, but not something like a garden, since it will grow and change by nature. Copyright does not cover facts, ideas, names, or characters.
Copyright at Eko
Copyright law applies to nearly every piece of content we create at Eko, from our website to our blog posts to the gifts we make for our users. We display proper—and prominent—copyright notice on our website site and any other content we produce.
At minimum, these copyright notices read, “© [YEAR] Eko.”
Other creators’ copyrights
We respect the copyright of other creators. If we want to use someone else’s copyrighted work, we have to obtain a license from the owners.
A copyright license spells out these terms:
- Where we can use the work
- How long we can use it for
- How much we’ll pay them for the use
- Whether or not we’re the only ones who can use the work
- What we can do with the work
- Any restrictions on our use (for example, that we can use it online but not on a billboard)
A common license will read something like this:
“You grant Eko a perpetual, worldwide, non-exclusive, royalty free license to display, distribute, and publish the Work in our marketing in any medium now known or later developed.”
If you need to get a copyright license for work at Eko or if someone outside of Eko asks to use our copyrighted work, please contact the executives team.
Social media and copyright
This is an area where the letter of the law and common practice sometimes differ.
Social media posts often include copyrighted elements like pictures, gifs, or pieces of writing. If you’re using a copyrighted element in a commercial manner on social media, you should request permission from the copyright holder. Since Eko is a company, we defer to the position that our use will be perceived as commercial. But if you’re using it in a more informative or commentary way, like sharing a meme to indicate how you feel about a news story, you may not need to request permission.
Regardless, you should always link to the source of the copyrighted element you’re using, and never make it look like you created work that belongs to someone else.
Image use and copyright
Eko almost always uses original images in our blog posts. If you use an image, photo, or other design element made by someone outside Eko, get permission first. Once you have permission, always give the copyright owner credit and link back to the original source.
Images retrieved via Google image search are not licensed for fair use, but many images are available under license through stock photo websites, or open for use under a Creative Commons license. Flickr has a great search feature for images available under Creative Commons licenses.
Some other websites where you can get images: